COURSE · 15.281
15.281 卓越领导力沟通 (Advanced Leadership Communication)
聚焦高管在组织变革、危机应对与利益相关者冲突中的战略性信息传递与愿景塑造。 剖析信任重建、共情叙事与道德领导力的互动机制,在不确定性情境下凝聚组织共识。 掌握媒体应对、全员沟通(Town Hall)与董事会博弈中的关键修辞与非语言表达策略。
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课程资料与说明
来自课程 index.md15.281 卓越领导力沟通 (Advanced Leadership Communication)
MIT Course 15 · Communication · 沟通与传播 · 课号 15.281
TL;DR
- 聚焦高管在组织变革、危机应对与利益相关者冲突中的战略性信息传递与愿景塑造。
- 剖析信任重建、共情叙事与道德领导力的互动机制,在不确定性情境下凝聚组织共识。
- 掌握媒体应对、全员沟通(Town Hall)与董事会博弈中的关键修辞与非语言表达策略。
课程简介 / Description
This course introduces interactive oral and interpersonal communication skills critical to leaders, including strategies for presenting to a hostile audience, running effective and productive meetings, active listening, and contributing to group decision-making. There are team-run classes on chosen communication topics, and an individual analysis of leadership qualities and characteristics. Students deliver an oral presentation and an executive summary, both aimed at a business audience.
讲义 / Lecture Notes
- 1
- Introductions: Course and Colleagues
- Storytelling in Leadership
- Lecture 1: Introduction (PDF)
- 2
- Leadership Communication: Understanding Your Communication Style
- Lecture 2: Communication Styles (PDF)
- 3
- Leadership Communication: Crafting Your Vision of Leadership
- Lectures 3–4: Leadership Stories and Inspiring Others (PDF)
- 4
- Leadership Communication: Speaking to Motivate and Inspire
- Notes are combined with session 3 above
- 5
- Leadership Communication: Motivational Speeches
- No notes
- 6
- Leadership Communication: Listening and The Power of Inquiry
- Lecture 6: Listening and the Power of Inquiry (PDF)
- 7
- Leadership Communication: Maximizing Feedback Conversations
- Lecture 7: Maximizing Feedback Conversations (PDF)
- 8
- Leadership Communication: Handling Hostility
- Lecture 8: Handling Hostility (PDF)
- 9
- Leadership communication: Working in teams: Part I
- Lecture 9: Running Effective Meetings (PDF)
- 10
- Leadership Communication: Presenting to a Hostile Audience
- No notes
- 11
- Leadership Communication: Presenting to a Hostile Audience
- No notes
- 12
- Leadership Communication: Working With Teams: Part II
- Lecture 12: The Belbin Model (PDF)
- 13
- Leadership Communication: Making Group Decisions
- No notes
- 14
- Leadership Communication: Communicating with Diverse Audiences
- No notes
- 15
- Leadership Communication: Managing a Crisis
- No notes
- 16
- Leadership Communication: Teaching 15.281 Team-led Class on Data Visualization
- No notes
- 17
- Leadership Communication: Teaching 15.281 Team-led Class on Social Media Within Organizations
- No notes
- 18
- Leadership Communication: Teaching 15.281 Team-led Class on Intercultural Communication
- No notes
- 19
- Leadership Communication: Teaching 15.281 Team-led Class on Dispersed or Virtual Teams
- No notes
- 20
- Leadership Communication: Teaching 15.281 Team-led Class on Emerging Communication Technologies
- No notes
- 21
- Giving and Receiving Intra-team Feedback
- No notes
- 22
- Presenting Lessons from Leadership Interview
- No notes
- 23
- Presenting Lessons from Leadership Interview
- No notes
- 24
- Class Finale: Review and Reflection
- No notes
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