15.024 经理人应用经济学 (Applied Economics for Managers)

MIT Course 15 · Managerial Economics · 管理经济学 · 课号 15.024

TL;DR

• 结合真实商业案例的应用微观经济学，指导企业在新市场进入、产能扩张中的理性决策。
• 差别定价与价格弹性测算、长期与短期成本分摊、多产品线范围经济（Economies of Scope）。
• 剖析不对称信息市场中的逆向选择与道德风险，设计激励相容的商业契约。

课程简介 / Description

The fact of scarcity forces individuals, firms, and societies to choose among alternative uses – or allocations – of its limited resources. Accordingly, the first part of this summer course seeks to understand how economists model the choice process of individual consumers and firms, and how markets work to coordinate these choices. It also examines how well markets perform this function using the economist's criterion of market efficiency.

讲义 / Lecture Notes

• 1
  • Choice, Efficiency, and the Basic Demand and Supply Model
  • (PDF)
• 2
  • Choice, Efficiency, and the Basic Demand and Supply Model (cont.)
  • (PDF)
• 3
  • Behind Demand and Supply Curves
  • Consumer and Producer Theory
  • (PDF)
• 4
  • Behind Demand and Supply Curves (cont.)
  • Consumer and Producer Theory (cont.)
  • (PDF)
• 5
  • Behind Demand and Supply Curves (cont.)
  • Consumer and Producer Theory (cont.)
  • (PDF)
• 6
  • Monopoly, Imperfect Competition, Pricing Tactics
  • (PDF)
• 7
  • Monopoly, Imperfect Competition, Pricing Tactics (cont.)
  • (PDF)
• 8
  • Monopoly, Imperfect Competition, Pricing Tactics (cont.)
  • (PDF)
• 9
  • Monopolistic Competition and Oligopoly, Elements of Strategy
  • (PDF)
• 10
  • Monopolistic Competition and Oligopoly, Elements of Strategy (cont.)
  • (PDF)
• 11
  • Monopolistic Competition and Oligopoly, Elements of Strategy (cont.)
  • (PDF)
• 12
  • Externalities and Public Goods
  • (PDF)
• 13
  • Externalities and Public Goods (cont.)
  • (PDF)
• 14
  • Uncertainty and Information
  • (PDF)
• 15
  • Uncertainty and Information (cont.)
  • (PDF)
• 16
  • Uncertainty and Information (cont.)
  • (PDF)
• 17
  • Market Lessons and Organizational Architecture, Group Decision Making
  • (PDF)
• 18
  • Market Lessons and Organizational Architecture, Group Decision Making (cont.)
  • (PDF)
• 19
  • International Trade Issues
  • (PDF)
• 20
  • Equity and Income Distribution
  • (PDF)
  • Final Exam

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